Thursday, December 9, 2010

News Update: Barnes & Noble Introduces Wi-Fi Only Version of Nook e-Reader, Drops Price

Barnes & Noble Inc (BKS.N) introduced a new Wi-Fi version of its "Nook" electronic book reader on Monday and lowered the price on its 3G-compatible Nook amid intensifying competition in the fast growing electronic-books industry. Barnes & Noble, the No. 1 US specialty bookseller by sales, priced the Wi-Fi version of Nook at $149 and reduced the price on its 3G-compatible Nook to $199. The move comes as Apple Inc's (AAPL.O) iPad, launched in the spring, has drawn many shoppers to its e-bookstore and as Borders Group Inc (BGP.N) gets ready to launch its own e-bookstore. The Nook also competes with Amazon.com Inc's (AMZN.O) Kindle. Barnes & Noble launched the Nook in October. Barnes & Noble is set to report its fourth-quarter earnings next Monday.



http://www.youtube.com/watch?v=IB7y2Y6ovS0&hl=en

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